That didn’t quite work out as planned!

In 2012, J. C. Penney’s CEO Ronald B. Johnson had the brilliant idea to improve the century-old family store by pandering to homosexuals — a move that, in a time of the decline of brick-and-mortar stores, isn’t smart on the grounds of simple market calculation because homosexuals make up only 2-3% of the U.S. population […]

via JC Penney in death spiral from gay-pandering: 138 stores to close by end of April — Fellowship of the Minds


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I am an aging American Navy veteran with some very pointed and acidic opinions. Feel free to heed the warning and read on.

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